What we believe in
We believe that empathy-based approaches have changed the course of history and opened new opportunities.
What we do
We offer human-centred design thinking programs that are contextualised to stakeholders' environment. We explore general challenges through empathy, analyse and synthesise them in smaller specific terms. We ideate and qualify a folio of potential solutions and iteratively field-test them to learn and improve.
"We aim to develop and foster new ways of thinking"
We offer mentorship programs to the young people at critical crossroads in their career journey. Our programs focus on the transition from schools to academic life and from university to professional life.
our Approach
We use the design thinking approach in all what we do, including our mentorship programs. This non-linear, iterative and reflective approach provides us with deeper insights to appreciate the task at hand and offers us a wide range of opportunities to implement effective human-centered solutions.
Our Team Has the experience to guide you to a successful personal and professional journey
years experience
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industry sectors
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hours conducted
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With more than 8 years experience, pharaonico has facilitated and conducted over 1,200 hours in mentoring and design thinking programs across 4 different industry sectors.
our program categories
We offer two distinct program categories: Mentorship programs and Design Thinking programs.
Design Thinking Programs
Our design thinking programs address different needs. They range from exploratory to solution-based programs. All programs are customised and conducted in collaboration with your project teams.
Program EXPLOREProgram eXplore is an introductory program that explore general business challenges from a human-centred lens. The objective of the program is to frame general business challenges from different perspectives to define a set of clear and specific problems that can be effectively and efficiently addressed through a set of pre-defined criteria.
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Program ideateProgram iDeate builds upon and extends program eXplore through the ideation and prototyping process. The objective of the program is to generate a pool of feasible, viable and desirable prototypes that can be field-tested. It is the first step towards a possible solution to address the challenges previously identified in program eXplore.
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Program DeliverProgram deLiver is a comprehensive program that includes program eXplore and iDeate together and extends them through the LEAN startup model. The program include building and testing prototypes with relevant stakeholders, while continuously learning and iterating. The objective of the program is to move to the productisation stage.
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Mentorship Programs
Our mentorship programs guide young people to easily transition to the new chapter of their academic or professional life. The programs are customised to reflect contemporary requirements and support the development of highly sought after skills.
Program uniReadyProgram UniReady is aimed at young people, who are entering university for the first time to start their academic life. The program focusses on key requirements to become university- and study ready and supports an easy transitioning to academic life.
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Program WorkReadyProgram WorkReady is aimed at young adults, who are entering their professional life and starting their career. The program focusses on what to expect in the first professional year and the additional skills that are required and not taught at university.
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About Us
pharaonico is a collective of engineers, educators, designers and business professionals. We collaborate to discover the mystery of opportunities and unseen potentials to unleash little initiatives that make the big impact. We are not afraid to fail, because when we do (and we will), we fail quickly and cheaply. We reflect and learn from our experience. We iterate and start again from a much better position. We continue our journey collaboratively with passion and confidence until we achieve our objectives.